welcome to the TutBig today I will show you, Advanced SEO Setting For Blogger Blogger, is one of the most search engine optimization pleasant running blog systems as in contrast to other systems as every person knows, but you have to enable some superior web optimization settings in blogger to make your blog greater search engine friendly. Most learners typically get the fundamentals achieved well when they begin their blog. as we all comprehend Google has delivered some search engine marketing aspects in blogger to make your blog extra search engine friendly.
1. Securing Blogger (HTTP to HTTPS)
An HTTP redirect is one of the best feature recently added by Google in blogger to create secure communication over a computer network. and google gives more importance to HTTPS-enabled websites.
What is HTTPS?
HTTPS is basically a secure version of HTTP. it means your blog data which is transferred between the user and server is now encrypted and protected from access or stealing from hackers.
Benefits of HTTPS
- It tells your visitors that you have opened the correct website and aren’t being redirected to a malicious site.
- It helps detect if an attacker tries to change or hack any data sent from Blogger to the visitor.
- It adds security measures that make it harder for other people to listen to your visitors’ conversations, track their activities, or steal any private information.
However, this is the free service and you don't need to spend money on getting an SSL certificate to make a secure connection for your blog.
To turn on HTTP to HTTPS go to your blogger blog and click on Settings >> Basic >> HTTPS and select Yes option (as shown in image).
2. Meta Tag Description
The meta description is another important advanced SEO setting for blogger which helps visitors choose to click on your blog in search results by Meta Description. Here you can write a compelling summary (max 150 words) of what your blog is all about with your " main keywords".
To enable meta tag search description go to your blogger blog and click on Settings >> Search Preferences >> Meta tags >> and select Yes option. now add your blog description and click on save button (as shown in image).
3. Custom 404 Page Not Found
This is the most crucial SEO setting in blogger. we must enable this setting in blogger for better SEO and user experience.
404 page, not fount is an error page shows when a visitor clicks on the broken link of your blog post. it tells your readers that you have clicked on the broken link and this page it doesn't exist anymore.
I have created short JavaScript for this setting you can add it by going on blogger Settings >> Search Preferences >> Errors and redirections >> Custom Page Not Found >> and select Edit option. now simply copy below JavaScript and past it in the empty box.
JavaScript
<h1>Ooops.... 404 Error Page Not Found!</h1>
<br><b>We're sorry but we could not find the page you are looking for.
This may happen if you have entered site URL incorrectly or this page doesn't exist anymore.</b>
<script type = "text/javascript">
BSPNF_redirect = setTimeout(function() {
location.pathname= "/"
}, 5000);
</script>
4. Custom Redirects
This is one of the most important SEO settings in blogger. If you had deleted some blog post then the link of these posts will break, to deal with the broken links you have to paste your broken and new post link in custom redirects option which you will find exact below Errors and redirections.If visitors click on the broken link they will redirect to your new post link. to find out all your blog crawl error broken links, go to your Google Webmasters Tool
5. Custom Robots.txt File
Robots.txt is a command file for the search engine robots to explore or browse pages of your blog. Robots.txt is arguably filtered our blog from search engines. by adding this file you can tell google robots which information crawl and which don't.
To add Robots.txt file to your blogger blog just click on your blog Settings >> Search Preferences >> Crawlers and indexing >> Custom robots.txt >> Paste below code in the box.
User-agent: *
Disallow: /search
Allow: /
Sitemap: http://yourblogname.com/atom.xml?redirect=false&start-index=1&max-results=500
Note: Replace http://yourblogname.com with your blog URL
6. Custom Robots Header Tags
This is another most important SEO setting for blogger. to set up this option go to your blog Settings >> Search Preferences >> Crawlers and indexing >> Custom robots header tags >> Edit >> Yes.
To make this process easy for you I have selected tags in below tags. so just select the tags just like I have selected in below screenshot.
7. Nofollow/Open In New Tab
In the above image, I have selected Open this link in a new window, which helps you to open link in new tab and it also helps to reduce your bounce rate and the second one is rel="no follow" tells search engines to do not crawl this link (don't show this link in search results).
Note: Use rel="no follow" link attribute only when you have to link to irrelevant sites/pages that you don’t trust or don't want to show this link in search results.
I hope you enjoy this post and the photos. Advanced SEO Setting For Blogger Meta Tags, Robots.txt, 404 Page